Yesterday, two iconic American companies, the Levi’s® and Schwinn®, announced the third and final phase of their 2015 collaboration on social channels; a Pinterest contest where fans will show how they plan on wearing their Levi’s® and where they will be riding their Schwinn® bikes this summer.
The Levi’s® Kids x Schwinn® collaboration began with the reveal of a modern take on the classic Sting-Ray®. In the second phase the two companies held a giveaway for their 501® co-branded, 24-inch, uniquely designed kids bikes, and finally, in this last stage, the brands are giving away family bike packages and gift cards from Levi’s® that will jump start the winner’s summer style.
The Levi’s® Kids x Schwinn® “Ride into Summer in Style” Pinterest Giveaway asks fans to create their own Pinterest boards showing their idea of a summer in Levi’s® style and where they would go on their Schwinn® bike with their family. The contest, “Roll into Summer in Style” is a way for Levi’s® and Schwinn® to engage with their audience’s inherent creative as loyal brand fans.
The prize package includes two adult Schwinn bicycles, the Schwinn® Coffee 1 and the Schwinn® Cream 1 as well as a boy’s and a girl’s version of the Levi’s® Kids x Schwinn® exclusive, co-branded, Frontiers that were featured in the 501® Frontier Giveaway. (To learn more about the Frontiers, check out our article on the Frontier Giveaway). Each bike comes with a helmet. Finally, the prize is rounded off with a $100 gift card from Levi’s®.
Be sure to check out both Schwinn® and Levi’s® on Facebook, Twitter, and Instagram to learn more about exciting opportunities from each brand!
To find out more about the contest visit Ride Schwinn on Facebook here: https://www.facebook.com/rideschwinnbikes
Or enter now!
[Denim and Schwinn photo by: Knell Fabiania]